Freeman Homes Team Buyer Bible Flipbook

When I started working with Malcolm and Paige Freeman, they already had a style established but needed help turning that into the kind of brand that comes from consistency. In creating that, their consult book embraced the clean, sleek style that they were looking for, while heavily relying on photos and faces. This was partly to balance out the modern geometric style with soft, organic shapes, and partly to create a stronger emotional response from seeing other people.